How to Choose a Shopify Web Designer (and What One Does)
'Shopify web designer' is a title anyone can claim. Here's what a real one actually does, the questions that sort the builders from the theme-flippers, and what it should cost.
E-commerce
Online stores, Shopify, selling strategies, and optimisation
26 articles in this category
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WooCommerce or Shopify: Which Is Right for Your UK Store?
WooCommerce vs Shopify for a UK store, written by someone who migrates them. What WooCommerce does better, what Shopify does better, and how to tell which one your business actually needs.
Wix or Shopify: Which Is Right for Your UK Store?
Wix vs Shopify for a UK store, written by someone who migrates them. What Wix does better, what Shopify does better, and how to tell which one your business actually needs.
Magento or Shopify: Which Is Right for Your UK Store?
Magento vs Shopify for a UK store, written by someone who migrates them. What Magento does better, what Shopify (and Plus) now match, and how to tell whether you're still the business Magento was built for.
Shopify B2B and Wholesale Pricing: When You Actually Need Plus
How Shopify handles trade pricing, wholesale logins and B2B price lists on a standard plan - customer tags, a wholesale app when you need one, and the line where Shopify Plus actually earns its money.
One Shopify Expert Operator or Three Marketing Agencies?
One Shopify expert who owns the build, the feed and the ads beats three agencies who never see each other's work. Why ecommerce funnels leak at the handoff.
Shopify Postcode Shipping Troubleshooting
If postcode shipping in your Shopify store is producing wrong rates, missing options, or duplicate quotes, the cause is usually one of five things. Here's the diagnostic sequence I run.
Parcelify for Shopify: A Practical Setup Walkthrough
Parcelify is the Shopify shipping app I reach for when native rates can't do the job — the best fit I've found for UK postcode logic in production. Here's how I set it up: every option that matters, what I skip, and what I've learned from real installs.
Astro vs Shopify for Ecommerce: A 2026 Comparison
Astro and Shopify are both real options for UK ecommerce in 2026. Here's the honest comparison — where each wins, when to choose which, from someone who's built both.
Building a Custom Astro Shopping Cart
I built a custom shopping cart on Astro for a real ecommerce site. No Shopify, no Hydrogen. Here's the architecture, the honest trade-offs, and when this approach is wrong for you.
EKM or Shopify: Which Is Right for Your UK Store?
EKM or Shopify for a UK store? The honest decision guide — what EKM does better, what Shopify does better, and the turnover point where the trade is worth it.
Headless Shopify on Astro: When It's Worth It
Headless Shopify on Astro combines Shopify's commerce engine with Astro's frontend flexibility. Here's the architecture, the trade-offs, and when this hybrid path is actually the right answer.
Shopify Highland Surcharge: Why Most Setups Leak Money
Most Shopify Highland & Islands shipping setups still leak the surcharge at checkout. I'll show you the three traps that defeat them, and how to build a Highland surcharge that actually captures the margin.
Magento to Shopify Migration UK
Step-by-step Magento to Shopify migration — Adobe Commerce vs Open Source, the M1 end-of-life situation, configurable and bundle products, multi-store setups, and the enterprise tax you're stepping out of. Methodology, costs, and what to expect.
WordPress to Shopify Migration: Rankings Held, No Downtime
Need someone to migrate WordPress to Shopify? I do it for a fixed £2,490 in two weeks of build time once I have full access — 27 years building stores, rankings held, you keep trading throughout.
Shopify Migration Cost in the UK (2026)
Shopify migration prices in the UK for 2026 — fixed pricing per source platform, what's included at that price, how to compare quotes on scope rather than headline number, and how API and CLI workflows make fixed pricing possible.
Shopify Migration Timeline UK (2026)
Shopify migration timeline UK 2026 — 2 weeks of build for Wix, EKM, WordPress, or WooCommerce migrations; 4-8 weeks for Magento. Day-by-day breakdown of what happens, why API and CLI workflows make the 2-week build achievable, and what can legitimately extend it.
Shopify Website Builder Cost UK: What You'll Actually Pay
Budget £25/month on paper. £125/month in practice. I've built UK ecommerce stores on Shopify for years — here's the honest breakdown of what you'll actually pay, and when Shopify isn't the answer.
Wix to Shopify Migration UK: Best-Practice Walkthrough
Step-by-step Wix to Shopify migration — data export, SEO redirect mapping, digital downloads, and the traps Wix sets on purpose. Real migrations, fixed pricing at GBP2,490, two weeks of build time once I have full access.
Why 'The Hartwell Bedside' Can't Be Found on Amazon
Every dropshipper sells the same products and competes on price. I built a naming engine that makes my products unsearchable anywhere else. Here's why that changes everything.
Why EKM Has 3,000 Products, Shopify 100
I migrated a client from EKM to Shopify and their 3,000 products became 100. Your product count isn't what you think it is — here's what I learnt.
Your Complete Guide To Multi-Channel Selling
I walk through selling across multiple channels — Amazon, eBay, your own site — and how to manage inventory, shipping, and pricing without losing your mind.
Product Images That Build Trust and Sell
Your customers can't pick it up, turn it over, or feel the weight. I walk through the product image strategy that builds trust — where to get images from, how to keep them consistent across every sales channel, and how to serve them fast.
How to Migrate from EKM to Shopify (Step by Step)
Deciding between EKM and Shopify — or already sure? How to migrate without losing rankings or sales: data export, redirect mapping, the launch checklist, and what happens at each stage. From real UK migrations.
Shopify Shipping UK: How to Set Rates That Don't Lose Money
Shopify's native UK shipping can't tell a mainland Aberdeen postcode from a Highland one, so you lose money on every non-mainland delivery. Here's the four-zone postcode setup that fixes it.
eCommerce Project Management: Complete Build Guide
Planning an eCommerce website build? I cover risk assessment, budgets, milestones, and launch — updated for 2026 with current Shopify and cloud-platform pricing.