Web Development Services UK
Built Right, Built to Last
Custom development, API integrations, and platform migrations from a developer with 26 years in the industry. I build on Astro, Shopify, and Django — not WordPress — because I've spent long enough watching businesses outgrow page builders and pay twice.
What I Develop
Not every project needs the same tools. Here's what I actually build, and I'll be honest about which approach fits your situation.
Custom Astro Websites
For businesses where speed and SEO matter most. Astro generates static HTML that loads in milliseconds — no server rendering, no database queries, no bloat.
- Sub-second page loads, perfect Core Web Vitals
- No security vulnerabilities to patch
- SEO structure built from day one
API Integrations
Connecting your website to the services that run your business. Payment processing, supplier feeds, CRM systems — if it has an API, I can wire it up. Built in Python and Django because they handle data reliably.
- Stripe payments and subscriptions
- Supplier CSV and stock feeds
- Google, CRM, and email integrations
Platform Migrations
Moving from WordPress, WooCommerce, EKM, or Magento to a platform that actually serves your business. The critical part most developers overlook is SEO — a botched migration can destroy years of search rankings overnight.
- Full URL audit and 301 redirect mapping
- Meta data and structured data transfer
- Post-launch monitoring and verification
Why My Development Work Is Different
Most agencies assign your project to whoever's free. Here's what you get instead.
One person, start to finish
I do the architecture, the development, the SEO, and the deployment. No project managers relaying messages. No junior developers learning on your budget. When you call, you speak to the person who wrote the code. That's not a limitation — it's the service.
26 years of seeing what works
I've been building for the web since 1999. I've watched platforms come and go — osCommerce, Zen Cart, Magento, WooCommerce — and I know what survives and what doesn't. That experience means I recommend the right technology for your business, not the one that's trending this year.
Honest technology recommendations
I'll tell you if a full custom build isn't what you need. If a £49/month website will do the job, that's what I'll recommend. I'd rather build something that fits your business than sell you infrastructure you'll never use.
Real projects, not case studies
Fireproof Spray — EKM to Shopify Migration
A specialist fire safety products company stuck on EKM with limited SEO capability and no growth path. I migrated the entire operation to Shopify — products, customers, order history — with full URL redirect mapping to preserve their search rankings. The kind of project where attention to detail is the difference between a smooth transition and a rankings collapse.
Read the migration storySupplier Feed Automation
Automated pipelines that sync supplier CSV stock feeds to Shopify stores overnight — product data, pricing, stock levels, processed and routed without manual intervention. Python on Django, pulling from multiple suppliers, publishing to multiple storefronts.
WordPress to Astro Migrations
Businesses moved from WordPress to Astro — eliminating plugin bloat, security vulnerabilities, and constant maintenance. Every migration includes full SEO audit, 301 redirect mapping, and post-launch monitoring.
WordPress to Astro guideThe Technology Stack
I use three tools well, not thirty tools badly. Each one earns its place.
Astro
For speed and content
Static site generation that delivers sub-second page loads. No server rendering, no database queries, no bloat. Perfect for business websites, catalogues, and any site where speed drives search rankings.
Shopify
For ecommerce
The best ecommerce platform for UK small businesses. Handles payments, shipping, inventory, and tax compliance. I don't fight the platform — I build on top of what it does well.
Django + Python
For backend and APIs
Data processing, API integrations, Stripe payment flows, automated workflows, and anything that needs reliable server-side logic. The engine behind the integrations that make your business run.
What I don't use: WordPress, WooCommerce, Wix, Squarespace, or page builders. Not because they're inherently bad, but because they carry technical debt that costs you money over time. I've spent 26 years watching businesses outgrow them and pay twice — once to build, and once to migrate.
How I Work
No mystery, no jargon. Four steps from conversation to live site.
A Conversation
I learn what your business needs and where the pain points are. This decides the technology, the scope, and the price.
I Build
Architecture, development, integrations, SEO, deployment. You see progress throughout — not a big reveal at the end.
You Review
Walk through every page, test the functionality. Adjustments happen here, before launch, not after.
Launch + Support
Go live with training and 30 days of support. Ongoing retainers available for continued development.
Web Development Pricing
Transparent pricing. No hidden fees, no surprise invoices at the end.
Custom Development
Bespoke websites and integrations
one-off build
spread the cost, same result
- Custom design and architecture
- API and third-party integrations
- SEO setup and structured data
- Mobile responsive design
- Deployment and hosting setup
- Training and 30 days support
Shopify Ecommerce
Full online stores with checkout
one-off build
spread the cost, same result
- Custom theme, products, payments
- Shipping and inventory management
- SEO and structured data
- Training and 30 days support
Not sure which approach is right?
The honest answer depends on what your business actually needs. A content site, an ecommerce store, and a custom integration project are very different things with different budgets. I'll talk you through it on a call — no pressure, no hard sell. If the cheapest option fits, I'll tell you. Based in Telford, Shropshire, serving businesses across the UK.
Web Development Services UK — Frequently Asked Questions
Get answers to common questions about our services
Still Have Questions?
Chat with Tony directly — 26 years of experience, ready to help.
Related Services
Everything your business needs to grow online
Website Design
Professional business websites built on Astro. Fast, accessible, and designed to convert visitors into enquiries.
Ecommerce Website Design
Shopify stores and product catalogues built to sell. Full ecommerce with payment processing, shipping, and inventory management.
Pay Monthly Websites
Professional business websites from £49/month. No upfront cost, no lock-in. Hosting, support, and updates included.
Trusted by UK Businesses
Don't just take our word for it - see what our clients say
"Tony and the Team at We Build Stores have been invaluable in upgrading and streamlining our online presence. We needed a complete overhaul and they delivered."
David Behan
5 Jun 2021
"Tony has had the patience of a saint with all the changes and tweaks and endless calls about our website and business."
Dee Little
28 Jul 2021
"Tony has improved the traffic hugely. Very patient and knowledgeable."
Bru'd Awakenin's
18 Aug 2021
Perfect 5.0 Rating from 11 Google Reviews
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